Promotional Opportunities

The more you can do to promote your presence in the Show, the better your chances of seeing your target audience. Please refer to your marketing manual for details.

Customized Postcards

• Advertise your presence at the Show and invite visitors to your booth.
• A chance to send your product information to a customized group of retailers from our attendee database containing 50,000 retailers.
• Promote your product and brand to past California Gift Show^® attendees BEFORE the Show.

New Products Submissions
Submit photos (300 DPI or higher, jpg format) of new products to the show team.

• They may be used in trend or new product press releases.
• They may be shared with trade magazine editors requesting new product info.

New Buyer Recruit Program

• Fill out the form and let us know whom you want to see!
• Let us work for you! We will actively pursue these buyers on your behalf.

Gift Walk

• Free-standing product vignettes lining the walkway connecting both sides of the convention center.
• Increase visibility of your products throughout the rest of the Show.
• Use your product to draw traffic to your booth.
• Show buyers how to merchandise your product.
• 22,000 buyers will pass by your display throughout the course of the Show.

Value Added Card Pack
A color, customized postcard will be mailed to 15,000 pre-qualified buyers before the show. These buyers are looking for new and fresh products for their stores. Names that can't be purchased elsewhere! Priced at an affordable $1,495, this mailing is only 8 cents each lead, including printing, postage, mail handling and a highly targeted list of pre-qualified buyers.

Website Advertising

• Options include banner ads or enhanced on-line directory listings.
• Link attendees to your own personal website before the Show.